Dear Kyle and Roberto:
The customer is always first with me, so I'm sharing some worthwhile instructions I found on the web about this technique.
http://cubox.info/2007/10/25/creating-touch-plates.html
Happy to provide choices, they are all yours!
1. Kyle could do the work to make the touch plate as-is,
a. We are happy to have one of our pre-press techs visit Kyle to assure success
i. No Charge. Your offices, our seminar in touch plate technique or any other ink on paper questions you may have!
OR,
2. Supreme does the work
i. $1200 but that's an estimate (could exceed!) of how much pre-press we have to do
3. Do a Press proof
a. Doing a press proof helps us both
i. Saves money as we'll waste less paper at press time
ii. When finished It will more likely look the way you expect
Taking a perspective founded on 30 years of Marketing and Sales Experience, my recommendation:
It isn't always "ONLY" about cost, it's a business decision as well.
I ask you and wonder what is the value of a signature piece of printing for the image of the brand?
This type of job has to go to a shop that can do it. It would look very dramatic, and architectural and I know the CEO likes that!
Therefore, do it right, or don't do it. Happy to discuss at your convenience.
Frish
I mean, c'mon, it's a photo of burnished aluminum with a metallic silver ink called out as the fifth color...doing this job correctly will require some human activity on the file of about 10 hours or more, depending on how good they are with the tools they have.
Someone has to draw, or create an object, that points out every scratch, and thereby defines what is to be printed in the metallic silver ink...
Basically it is a load of liability that could jeopardize a long term relationship...but we also know we can deliver the goods, so it's a nice place to be, perhaps he who speaks first loses?
I know he has it down to 2 contenders so, the die is cast...LOL
1 comment:
they declined my offer and went with the competitor. fine.
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